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Gerd Leonhard Tech Talk at Google London

Gerd Leonhard is a Music & Media Futurist, Author, Speaker, Advisor, and Digital Media Entrepreneur. The Wall Street Journal calls Gerd one of the leading media futurists in the world. He is the Co-Author of the influential book "The Future of Music" (2005, Berklee Press), as well as the author of "Music2.0" (released 2/2008 www.music20book.com), and of "Open is King - The Future of Media beyond Control" (late 2008).